Personal Training and Coaching
Building a brand from nothing is very personal, fraught with all the trauma of birthing and raising a child. Many emotional and passionate conversations resulted in Thrive: a name, a belief and a goal.
We created a unique business model, brand and marketing approach that would attract the clientele he wanted, the staff to support them and the community to embrace them. It was a five-year plan to build that community to capacity and sustain it, making a genuine long-term change in people’s lives.