North American big space real estate audit experts
Brand + Marketing Strategies
To name, strategize, brand, position, market, communicate and help build multiple diverse businesses for our client who is an entrepreneur, visionary, real estate specialist and forensic accountant.
360 Lease Strategies is one of several businesses in multiple sectors that Ink Tank has branded, developed strategies for and helped build for our client over many years.
All businesses required intensive research and careful brand, marketing and communication strategies. In the case of 360, a part of the challenge resulted from the discreet nature of the services provided. How does one promote their business when you can’t publicly talk about your clients? In the case of Marigenix and the client’s multiple cannabis-related initiatives, we faced ever-changing regulations, partnership issues, geographic differences and an ever-changing market.
“Go as far as you can see; when you get there, you’ll be able to see farther.”
Advisium Corp, which prior to sale was the Canadian market leader in complex lease management. 360 Lease Strategies grew from that business to service a broader client base. Today it is one of Canada’s most respected lease audit companies, servicing many Fortune 500 and 100 companies. Over the last 15 years, we have created multiple brands, businesses and trademarks in the cannabis and artificial intelligence/machine learning sectors. These businesses have required many of our most essential skill sets, including business consulting, naming, brand and marketing strategies, research, identities, positioning, communication and investor decks for multiple stakeholders.
Today we remain steadfastly committed to our work together. New companies are in the offing. Marigenix is moving into the first stages of production. Investment partners have been courted. Other businesses and brands are at various stages of development. And 360 is branching into exciting new product and service areas and continues to grow its Fortune 500 clients across the country.
“I have had the pleasure of working with Jackie since 2005, and throughout that time she has been influential in our success by providing brand and marketing strategies, corporate identity, website development, investor packages and communication tools for our various financial and cannabis companies. She is a trusted business advisor and has been a huge contributor to our launch and growth into new businesses outside our comfort zone. Jackie is very reliable and has always given our projects top priority. We will continue to work with Jackie in the future and highly recommend her services to companies of any size.”